Quirky is an online invention platform that connects major corporations with great ideas from a community of over one million inventors. Video is a big part of that interaction, both as a tool for their inventors to show their ideas and for the company to illustrate its process.
Every week, Quirky live streams new products in the pipeline and offers a chance to evaluate them in real time. An 8-person panel and a studio audience of 100+ with 20,000 more watching online help decide which ideas becomes a reality. And that’s where Midtown comes in. Quirky visionary Josh Wright asked us to visit in New York to discuss setting up the new studio.
The Quirky group liked what Jesse Miller, System Designer and Project Manager, had in mind. The Midtown team was called in to build the eight-camera production studio taking into consideration audio, lighting and cameras. Putting on a live show means no margin for error, and live remote interviews add their own challenges. No worries, our streamlined process and experienced team assured a mistake-proof project. The installation included robotic cameras, in-dash studio wireless cameras, remote wireless bonded cellular cameras and remote interview systems.
Josh proclaimed us “amazing” and added “We love Midtown”. The feeling is mutual! This was a challenging and fun project, and we can enjoy the results every Wednesday night when the show streams.