Project Description

Buzzfeed’s Chief Commerce Officer and CEO of CAMP, Ben Kaufman selected Midtown Video to collaborate on the technology that brings a summer camp experience to life in the middle of New York City. Many innovative retail stores are using sophisticated video and audio systems to delight their customers while shopping, and CAMP is on the front of this wave. A number of cutting edge sound, video, and special effects were used to create a unique and magical experience in this brand new toy store in the Big Apple. The results? See for yourself in this video clip: