Canon Inc. has released the Canon C300, an all-new interchangeable-lens digital cinema camera and Midtown Video, based in Miami, Florida have been selected as one of only seventeen authorized retailers in the United States.

This state of the art camera combines incomparable imaging performance with outstanding mobility and expandability to meet the demanding production needs of today’s motion picture industry.  Featuring a newly developed Super 35 mm-equivalent approx. 8.29-megapixel CMOS sensor, the camera will be available in two models: the EOS C300 Digital Cinema Camera, equipped with an EF lens mount for compatibility with Canon’s current diverse lineup of interchangeable EF lenses for EOS single-lens reflex (SLR) cameras and new EF Cinema Lens lineup; and the EOS C300 PL Digital Cinema Camera, with a PL lens mount for use with industry-standard PL lenses.

The new camera allows users to adjust image quality to match that of professional camcorders and EOS-series digital SLR cameras, and offers maximum freedom in post-production editing and processing. The EOS C300/C300 PL features a 24.00p mode, matching the 24 frame-per-second frame rate of film cameras for high compatibility with common film-production workflows.

The camera’s video and audio recording file format uses the industry-standard MXF format, ideally suited for non-linear editing systems. Recording to CF cards, the EOS C300/C300 PL realizes high cost-performance and, equipped with two CF card slots, makes possible the concurrent recording of video data to two CF cards.

Other features include fast-motion shooting, and slow-motion down to 1/2.5x. Frame rates between 1 and 60 frames per second (fps)can be adjusted in increments of 1 fps. Additionally, a selection of Custom Pictures lets users freely adjust image quality for greater control over how content looks.

To learn more about the Canon EOS C300/C300 features visit Midtown Video online at